Underdog

PolySwarm

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A powerful new brand conveys the strength and experience behind this blockchain infosec startup, leading to a successful $27M ICO.

Strategy

  • Competitive Brand Audit
  • Industry Insights
  • Audience Research
  • Persona Development
  • Brand Positioning

Creative

  • Brand Identity
  • Color System
  • Typographic System
  • Tagline + Messaging Platforms
  • Illustration
  • Iconography
  • Graphic ElementsCompetitive Brand Audit
  • Industry Insights
  • Audience Survey
  • Audience Research
  • Persona Development
  • Brand Positioning
  • Print / Digital Ads
  • Website Design
  • Animations
  • Front-end Development
Naming

PolySwarm

Meaning
  • Poly = Many / groups
  • Bees = hackers / experts / independent thinkers
  • Queen = client / customer (protected)
  • Swarm = marketplace of experts / mass response
IMAGERY
  • Swirling
  • Attacking
  • Hive

Let's join forces!

Mark down this moment. It might very well change your life forever. After that, just mark down your info below.

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Let’s get the lay of the land.

What is the primary goal you hope to accomplish with the branding work we do together?

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Victory has a price.

We don’t work for peanuts but it probably won’t cost you an arm and a leg either. In fact, you might even forget you paid us with the tremendous revenue that’ll be flowing in like the river Nile.

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Noooooooo!

Unfortunately, due to a lack of budget, you've been terminated...for now. But, we have a feeling you'll "be back" and we're looking forward to the sequel when the time is right.

Da-da-dun-da-dun. Da-da-dun-da-dun.

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